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Itaú, Brazil's Banking Giant, Advises Clients to Allocate Up to 3% of Portfolios to Bitcoin by 2026

Itaú, Brazil's Banking Giant, Advises Clients to Allocate Up to 3% of Portfolios to Bitcoin by 2026

Key Takeaways

In a significant move for institutional cryptocurrency adoption, Itaú Asset Management, the investment division of Brazil's largest private bank, Itaú Unibanco, has issued guidance for investors to allocate a portion of their portfolios to Bitcoin. The firm's research suggests an optimal holding of 1% to 3% by the year 2026.

The Rationale Behind the Recommendation

In a new research note, Renato Eid of Itaú Asset outlined the global macroeconomic factors strengthening the case for Bitcoin (BTC) as a complementary asset. He cited a backdrop of:

Eid characterized Bitcoin as "an asset distinct from fixed income, traditional stocks, or domestic markets, with its own dynamics, return potential, and — due to its global and decentralized nature — a currency hedging function." This frames Bitcoin not as a speculative gamble, but as a strategic diversifier within a modern investment portfolio.

Bitcoin's Volatile Journey in 2025

This advisory comes despite a year of significant price volatility for the leading digital asset. Bitcoin began 2025 trading near $95,000, experienced a decline toward $80,000 during international tariff crises, then rallied to an unprecedented all-time high of $125,000 before correcting to levels around $95,000. This price action underscores the asset's high-risk, high-reward profile that the bank believes can be managed through a small, strategic allocation.

The endorsement from a major traditional financial institution like Itaú signals growing maturity and acceptance of Bitcoin as a legitimate asset class for portfolio management and long-term wealth preservation strategies.

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